Remember when webinars used to be a novelty? Some organizations may have been a bit reticent to make them a part of their routine and implemented them sparingly instead of in-person meetings, while others eschewed them entirely. However, as we’ve continued to shift to a more remote world, their value and necessity as a critical communication tool for businesses has increased. Now more than ever, small and medium sized businesses (SMBs) can use webinars to highlight their solutions and expertise in a variety of subjects while also reaching and growing their current audience. Because they will likely be a part of our professional and personal lives for the foreseeable future, here are three tips to ensure you have the right content and technology so your next webinar runs smoothly.